Florence, 25th January 2024 – Esaote Group, a leading Italian innovator in medical imaging, today unveiled its new brand identity at the 2024 Worldwide Sales &aamp; Marketing Meeting in Florence. Every year, about 400 managers, sales partners and stakeholders from 100 countries around the world converge at the event to share results, strategies and new technologies.
Together with the extraordinary renewal in all areas – products, infrastructure, business and organisational models – that has occurred in these last few years of constant growth, Esaote has decided to revise its brand identity to align with its vision, mission and core values.